A motivational event for a pharmaceutical company, I was tasked with creating the opening film, closing film and logo sting to play across three big screens simultaneously, here's highlights of the videos I made:
To begin with, I only had a logo featuring a formation of stylised birds as a design and colour reference:
I took the logo's origami style and animated the birds unfolding:
The event's theme was of a team working together as one, so I used a particle system to animate the individual birds as flocks flying in different formations:
I then added complementary brand colour gradients along with subtle ripple shapes as backgrounds:
I combined the animated elements with stock footage I sourced and edited to the big three-screen format, giving the client a powerful, epic and energising start to the two-day conference.
